Privacy Policy

Mezzo Ads (“we,” “us,” or “our”) operates mezzoads.com. This policy explains what information we collect when you visit our website or submit a form, how we use it, and the choices you have.

Information We Collect

We collect information in a few ways.

Information you give us directly. We collect the information you submit through contact forms, landing pages, quote and proposal requests, newsletter signups, gated content downloads, and any other forms we operate. The information we ask for is limited to your name, email address, business or personal website, and social media profile links.

Some of our forms are hosted on landing pages that live outside mezzoads.com but are operated by us. This policy covers those pages too.

We also record which form you submitted, which page or campaign brought you there, and when you submitted it, so we know what you were interested in and can follow up appropriately.

Anything you choose to send us by email is also information you have given us directly.

Information collected automatically. When you visit our site, we and our service providers automatically collect technical information including your IP address, browser type, device type, operating system, referring website, pages viewed, time spent on pages, and the dates and times of your visits.

Information from third parties. We work with data partners who may provide us with additional information about visitors to our website, including business contact information. See the section below on visitor identification.

Cookies and Similar Technologies

Our website uses cookies, pixels, tags, and similar tracking technologies. Some are necessary for the site to function. Others help us understand how visitors use the site, measure the performance of our advertising, and deliver relevant marketing.

You can control cookies through your browser settings and through the cookie banner on our site. Blocking some cookies may affect how the site works for you.

Third-Party Advertising and Visitor Identification

When you visit or log in to our website, cookies and similar technologies may be used by our online data partners or vendors to associate these activities with other personal information they or others have about you, including by association with your email. We (or service providers on our behalf) may then send communications and marketing to these email addresses. You may opt out of receiving this advertising by visiting app.retention.com/optout.

Advertising Platforms

We use advertising and analytics services including Google Analytics, Google Ads, and Meta advertising platforms. These services use cookies and similar technologies to measure our advertising and show you ads on other websites and platforms. You can opt out of Google Analytics at tools.google.com/dlpage/gaoptout and adjust ad personalization settings at adssettings.google.com.

How We Use Your Information

We use the information we collect to:

• Respond to your inquiries and provide the services or information you requested.
• Follow up about your inquiry by email, including sending proposals, pricing, scheduling links, and related materials.
• Send marketing communications about our services, including newsletters, case studies, and offers. You can unsubscribe at any time.
• Add your information to our customer relationship management system so we can track our conversations with you and serve you better.
• Measure which campaigns, ads, and landing pages bring us inquiries, so we can improve our marketing.
• Build audiences for our advertising, which may include providing hashed contact information to advertising platforms so we can reach you or people similar to you.
• Provide and improve our services, understand how visitors use our site, and comply with legal obligations.

How We Share Your Information

We do not sell your personal information for money. We share information with service providers who help us operate our business, including hosting providers, email platforms, form and landing page tools, analytics services, advertising platforms, and CRM tools. These providers may only use the information to perform services for us.

We may also share information when required by law, in connection with a merger or sale of our business, or with your consent.

Some of our advertising practices may be considered a sale or sharing of personal information under certain state privacy laws. See “Your Privacy Rights” below.

Your Privacy Rights

Depending on where you live, you may have the right to request access to the personal information we hold about you, request correction of inaccurate information, request deletion of your information, opt out of the sale or sharing of your personal information for targeted advertising, and opt out of marketing emails at any time by clicking unsubscribe.

To exercise any of these rights, contact us using the details below. We will not discriminate against you for exercising your privacy rights.

Data Retention

We keep personal information for as long as needed to fulfill the purposes described in this policy, or as required by law. Inquiry and client records are generally retained for the duration of our business relationship and for a reasonable period afterward. You can ask us to delete your information at any time.

Security

We use reasonable technical and organizational measures to protect the information we collect. No method of transmission over the internet is completely secure, and we cannot guarantee absolute security.

Children’s Privacy

Our website is not directed to children under 13, and we do not knowingly collect personal information from children under 13.

Links to Other Websites

Our site may link to third-party websites. We are not responsible for the privacy practices of those sites, and we encourage you to read their privacy policies.

Changes to This Policy

We may update this policy from time to time. When we do, we will revise the effective date at the top of this page. Material changes will be posted prominently on our website.